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website structure - best topologies
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Innovative Integration
Innovative Integration provides board-level hardware products that integrate the best analog I/O and reconfigurable FPGAs to provide cost-effective solutions for challenging data acquisition and signal processing applications.

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Marketing Webinar: Website Structure: Creating the Best Topology for Google Rank
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Many web designers are either graph designers or computer programmers, and unfortunately, neither group pays enough attention to creating a search engine friendly website structure.
What is a good domain? How should you set up your directories? What is the best way to name files and folders? What is a sitemap, robots.txt, and the sitemap.xml standard? This marketing webinar overviews the best website structure for ranking high on Google.
Marketing Webinar - Training Contents:
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Agenda & Overview
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Quick Review: Keywords & Effect Use of Page Tags
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Website Structure: the Third Element
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Basics: Google Reads Text, Not Flash, Not Javascript, Not Frames
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Website "Keyword Density"
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Google Rewards "Thematic" Sites
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Google Rewards Shallow, not Deep Websites
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Website Structures - Effective vs. Ineffective Directory Structures
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Using English Names vs. Programmer Names
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Domains - Why They Are Critically Important
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Creating a "Thematic" Website, or Website(s)
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The Robots.txt File
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Exercise: Browsing a Robots.txt File
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Having a Human Sitemap
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Sitemaps.org Standard: Having an XML Sitemap for Google
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Sitemap Tools - Ways to Generate an XML Sitemap
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Exercise: Examples of Effective vs. Ineffective Sitemaps
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Using Google Webmaster Tools to Analyze Your Website Structure
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Summary and Take-aways
Presenter & Company Information:
About Jason McDonald:
Jason McDonald is Senior Editor of eg3.com, in charge of content.
Dr. McDonald received his Ph.D. from the University of California Berkeley in 1992 in economic policy and went on to work at numerous Bay Area media companies, as well as to write freelance for numerous hi-tech companies.
In addition to content, Dr. McDonald has been in charge of eg3.com's SEO strategy and pay-per-click advertising strategy since 1996.
He also teaches marketing and search engine strategies at various Bay Area institutions including AcademyX in San Francisco.
About eg3.com:
eg3.com is a portal and online news service for embedded systems, DSP, boards/busses, FPGAs, RTOSes, and other electronic design areas.
With over 44,000 registered eLetter subscribers and over 50,000 user sessions each month, the website identifies the "best of the web" of tutorials, overviews, webinars, demos, news and new products by keywords like 8051, CompactPCI, AdvancedTCA, EDA, embedded Linux, RTOS, DSP, 1553, and more... Its target audience is engineers and programmers working at OEM design companies worldwide, and the company conducts numerous user surveys throughout the year to better understand how engineers use the Internet for practical design information.
Web.
http://www.eg3.com/
Tel. +1-510-713-2150
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Jason McDonald
eg3.com
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Express Logic develops, markets and supports the ThreadX® real-time operating system (RTOS), NetX TCP/IP networking stack, USBX USB stack, and FileX® embedded file system, and PrismX GUI toolkit for embedded applications.
ThreadX is a royalty-free, full source code, small-footprint, low-overhead RTOS that is extremely easy to learn and use. ThreadX is one of the most widely deployed RTOS products in the world, with over 800 million products based on ThreadX.
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